our integrated services

Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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WE ARE ALSO THE FIRST AGENCY TO BE PERFORMING COMMUNICATION AUDITS IN EAST AFRICA

FUNDAMENTAL TEST PROCESS 3 Test Analysis and Design major tasks 1 we take

Generally speaking, you need to organize an effective Testing Team. You have to assemble a skilled team to run the ever-growing testing engine effectively. Now you have a Plan, but how will you stick to the plan and execute it? A Test Plan can be defined as a document describing the scope, approach, resources, and schedule of intended Testing activities. Test Estimation is approximately determining how long a task would take to complete. Estimating effort for the test is one of the major and important tasks in Test Management.

  • This, like the Software Development Life Cycle helps develop a quality software product that has innovative features and exceptional functionality.
  • Hence the quality of testing will be at its best in this scenario.
  • State whether the following statements about software testing are True or False.
  • Additionally, evaluate the risks of the system to be addressed by testing.

The business opportunity owing to the holiday season warrants that the application is released as long as there is only a minimal risk involved. Document review can help find missing or incorrect requirements, and defects in the design and even in the architecture of the application. Quality software is reasonably bug-free, delivered on time, within budget, meeting requirements and/or expectations, and maintainable. Is a set of activities ensuring the development and/or maintenance process is adequate, and the system will meet its objectives.

What is the difference between a Bug, Defect, Error, Failure, Fault, and Mistake?

Any issues faced during testing, flaws in strategies can be discussed here. You can also work on coming up with a better approach for testing based on the learnings during testing. If you follow DevOps or canary release practice, testing is frequent.

fundamental test process phases

Inheriting legacy code, and developing new features in certain components that are undergoing frequent changes and are therefore more volatile, can also cause defect clustering. Our fully integrated Platform Management services will ensure your site or software is effectively maintained and managed far beyond launch. Testing every possible input stream is unrealistic because it would take a inordinate amount of time; therefore, many program paths will go untested. Static analysis involves going through the code in order to find out any possible defect in the code. Dynamic analysis involves executing the code and analyzing the output.

Test Execution Phase

Although the main activities are in a broad sequence, they are not undertaken in a rigid way. A defect found in test execution can sometimes be resolved by adding functionality that was originally not present . The new features themselves have to be tested, so even though implementation and execution are in progress, the ‘earlier’ activity of analysis and design has to be performed for the new features.

Types of audit include Legal Compliance Audit, Internal Audit, and System Audit. Testing is the process of evaluating a system or its component with the intent to find whether it satisfies the specified requirements or not. In simple words, testing is executing a system in order to identify any gaps, errors, or missing requirements https://www.globalcloudteam.com/glossary/test-process/ in contrary to the actual requirements. Creating test suites from the test procedures for efficient test execution is performed during …………… phase of the fundamental test process. You can prioritize these test cases by researching which of them are most common or which of them would affect the product the most.

Test Environment Setup

State whether the following statements about software testing are True or False. Is to verify whether there is no new defects have been introduced during development of the changes. Is to cause as many failures as possible so that defects in the software are identified and can be fixed. Due to Testim’s hybrid approach to authoring test cases, everyone in the team can contribute to the testing strategy.

fundamental test process phases

A click on an active button should do something, a text field for phone number shouldn’t accept alphabets submitted. The analysis and design stage is the bridge between planning and test execution. It is looking backward to the planning and forward to the execution activity .

General Steps of Software Testing Process

Debugging can be performed in the development phase while conducting Unit Testing or in phases while fixing the reported bugs. Testing − It involves identifying bug/error/defect in a software without correcting it. Normally professionals with a quality assurance background are involved in bugs identification. Reality − Yes, it https://www.globalcloudteam.com/ is true that Test Automation reduces the testing time, but it is not possible to start test automation at any time during software development. Test automaton should be started when the software has been manually tested and is stable to some extent. Moreover, test automation can never be used if requirements keep changing.

The Eduladder is a community of students, teachers, and programmers. We help you to solve your academic and programming questions fast. D. Undetected errors may lead to faults and eventually to incorrect behavior. D) Dynamic testing prevents the causes of failures; debugging removes the failures.

Test Case Development Phase

This will help to ensure that the testing process is well-organized and that the testing team is able to deliver high-quality results. The Software Testing Life Cycle is a systematic approach to testing a software application to ensure that it meets the requirements and is free of defects. It is a process that follows a series of steps or phases, and each phase has specific objectives and deliverables. The STLC is used to ensure that the software is of high quality, reliable, and meets the needs of the end-users.

fundamental test process phases

This is based on the theory that when you use pesticide repeatedly on crops, insects will eventually build up an immunity, rendering it ineffective. Similarly with testing, if the same tests are run continuously then – while they might confirm the software is working – eventually they will fail to find new issues. Different methodologies, techniques and types of testing is related to the type and nature of the application. For example, a software application in a medical device needs more testing than a games software. Anytime a fault is fixed or a new functionality added, we need to do regression testing to make sure the new changed software has not broken any other part of the software.

Cross-device testing: why and how you should do it

However, the oxygen system stopped working for approximately eight minutes before the paramedics noticed it. They immediately restarted the system; however, by the time they did, the woman was dead. In 1996, the US$1 billion prototype Arianne 5 rocket of the European Space Agency was destroyed less than a minute after launch due to a bug in the onboard guidance computer program.

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