our integrated services

Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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WE ARE ALSO THE FIRST AGENCY TO BE PERFORMING COMMUNICATION AUDITS IN EAST AFRICA

In the cyber dating abuse, there was to 10

In the cyber dating abuse, there was to 10

3. Results

Table step one depicts this new prevalence of each of risks of the research, according to level of seriousness discovered. On top of that, it shows new reviews within distributions off boys and girls with the additional threats. Total, the players whom shown nothing wrong varied ranging from % who had no problems having difficult Sites play with or over so you're able to 83.4% that has no problems having on line grooming. I remember that all of the moderate and serious problems varied anywhere between 4% to have sexting and you can 17% getting difficult Sites play with. 9% regarding reasonable/serious problems plus cyberbullying, they achieved thirteen.7%. The fresh frequencies based in the more levels of issues was basically always better for women compared to guys.

Dining table step 1

Frequency of each and every of your own threats just like the a function of the severity of one's situation into full shot and of intercourse.

In this regard, significant differences were also found between boys and girls in the mean total scores of cyberbullying victimization (Welch's t = ?2.02, p < 0.043, d = 0.07), online grooming (Welch's t = ?3.51, p < 0.001, d = 0.12) and problematic Internet use (Welch's t = ?2.07, p < 0.039, d = 0.07). In these cases, the mean scores were higher for girls than for boys. There were no significant differences in the rest of the risks: cyber dating abuse victimization (Welch's t = ?1.9, p < 0.058, d = 0.12) and sexting (Welch's t = 0.94, p < 0.410, d = 0.03).

Regarding the type of school (private and public), significant differences were only found in the risks of online grooming (t = ?3.37, p < 0.001, d = 0.13) and sexting (t = 3.8, p < 0.001, d = 0.15). The mean scores were higher in public schools than in private schools in both cases.

In terms of the educational stage (1st–2nd grade of CSE, 3rd–4th grade of CSE and Post-secondary Education), statistically significant differences were found for the risks of cyberbullying victimization (p < 0.002), online grooming (p < 0.001), sexting (p < 0.001) and problematic Internet use (p < 0.001). The scores were higher in 3rd–4th grades, except for online grooming victimization, where higher scores were found in Post-secondary Education (see Dining table 2 ).

Table 2

Variations while the a purpose of instructional stage (1st–second, 3rd–fourth grades out-of CSE and you will Blog post-supplementary Studies) about risks (n = 3212, apart from the truth regarding cyber relationship punishment that have letter = 1061).

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Note: Yards = arithmetic indicate; SD = basic departure, F = Welch's-F, p = significance; ? dos = eta squared.

Desk step three suggests the fresh correlations within some threats. Them had confident and extreme correlations with each other, toward matchmaking anywhere between cyberbullying victimization and cyber dating victimization position out. Sites risks having a sexual part (on the web brushing and you may sexting) was extremely correlated. Generally speaking, the new correlations was indeed highest for boys in the most common of one's dangers, apart from the fresh matchmaking between cyber relationship victimization and brushing and you will anywhere between difficult Sites explore and cyberbullying victimization, on line grooming and sexting.

Dining table step 3

Note: The correlations for boys are shown below the diagonal and for girls above it. All correlations are significant at p < 0.001. M = arithmetic mean; SD = standard deviation.

Table 4 gift ideas the fresh new comorbidities among certain Websites threats relevant in order to private correspondence (cyberbullying victimization, cyber dating abuse victimization, sexting an internet-based grooming). Just the members just who accomplished every item concerning the risks related to help you victimization (letter = 1109) have been sensed (we.e., removing on the analysis people that had no lover). Of the leftover people, 60.7% displayed at least one of analysed threats (letter = 674). The risk with the large private frequency is actually cyberbullying victimization (%), accompanied by on the web grooming. The most typical a couple-exposure combinations was indeed cyberbullying victimization-on the web grooming and you can cyberbullying-sexting. We focus on the 3-exposure mix of cyberbullying-sexting-grooming victimization. Finally, 5.49% of your victimized kids displayed all of the risks conjointly.

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