our integrated services

Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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WE ARE ALSO THE FIRST AGENCY TO BE PERFORMING COMMUNICATION AUDITS IN EAST AFRICA

At the same time, brand new percentage of conservatives stayed tiniest: merely five percent into the 1995, seven percent when you look at the 2004

At the same time, brand new percentage of conservatives stayed tiniest: merely five percent into the 1995, seven percent when you look at the 2004

Pew found that new ratio of liberals throughout the federal news got actually adult across the earlier nine age, of twenty two % within the 1995 in order to 34 % from inside the 2004. For local journalists, liberals outnumbered conservatives because of the a virtually a couple of-to-you to definitely margin (23 to 12 percent).

Pew along with questioned reporters to-name a reports team that checked to cover news out-of a really liberal otherwise particularly conventional angle. If it involved an effective liberal the brand new socket, the national reporters have been stumped. A fifth ideal the newest York Times was liberal; ABC, CBS, CNN and you will NPR have been each entitled by the a couple of percent. 1 percent out-of journalists told you NBC try liberal.

Instead, most of the journalistic professional bring reflexively liberal solutions to around all question a pollster can imagine

But reporters performed look for ideology on you to outlet: “The latest single reports socket one strikes really journalists once the taking a good sorts of ideological stance - either liberal or old-fashioned - is Fox News Station,” Pew claimed. More several-thirds of national reporters (69 %) tagged FNC once the a conventional development business, with the newest Arizona Times (9 per cent) and the Wall structure Road Diary (8 per cent).

If the media top-notch was the fresh new pragmatic non-ideologues one to Rather, Jennings and you may Brokaw described, you would expect you'll pick periodic service for some traditional coverage ranking, although its overall bent had been leftover of cardio. However, none of your own studies find new national media is inhabited of the separate thinkers fusion liberal and traditional ranking.

The fresh new pollsters discover reporters to get a whole lot more liberal than the listeners. “Possibly, the readers while the reporters simply take diametrically opposite positions - as the into question: ‘Are you currently in support of ways Ronald Reagan try dealing with their occupations because Chairman?' Reporters state ‘No' by a two-elizabeth margin,” this new Times's David Shaw reported at the time.

Into the thing shortly after topic, a heightened ratio of reporters find the liberal option. “Sometimes, people voted overwhelmingly on one side from a question, and papers journalists was indeed evenly divided - as the to your passing penalty concern. With the another issues - handgun control, affirmative action, ‘withdrawing Western opportunities regarding Southern area Africa because of their apartheid policy,' ‘enabling girls for an enthusiastic abortion' and you may ‘hiring an employee regardless of whether he is an effective homosexual or a beneficial lesbian,' - the reporters and their customers say ‘Sure,' although Yes/Zero ong journalists is often larger than it is one of members,” Shaw told me.

“In the event that answers to any or all concerns on the public political situations try combined, the newspaper staffs provided ‘liberal' solutions 68 % of time and you can ‘conservative' responses 22 per cent of the time. Readers provided ‘liberal' answers 43% of time and you may ‘conservative' responses 37 % of the time - that renders individuals much less liberal compared to magazine reporters,” Shaw finished.

The quintessential exhaustive study of reporters thinking into the certain rules activities try brand new poll presented because of the Los angeles Times inside the 1985, and that expected a number of similar questions to more than step three,one hundred thousand reporters and you can editors and you will almost 3,one hundred thousand people in the public

Even though Meksikanac djevojke za brak some of the inquiries posed of the Times during the 1985 - like obtaining viewpoints throughout the Southern area African divestment - commonly particularly related today, of several tap into the same liberal-traditional divisions one to define the current politics. Only if, when expected whether or not they favored “regulators jobs and make reductions regarding income pit ranging from steeped and worst,” are the newest public's effect a whole lot more liberal than simply that the fresh new press - even in the event on that concern reports staffs however supported the liberal position by the an excellent fifty to help you 39 per cent margin. On every most other rules point the days asked about - and abortion, prayer at school, affirmative-action, shelter using together with passing penalty - journalists adopted brand new liberal status more quickly compared to the personal at the highest. (Discover chart.)

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