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Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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Table 2 Functions of people in four cultural groups

Table 2 Functions of people in four cultural groups

The results are expressed as means and standard deviations, unless stated otherwise. Between-group differences in subject characteristics were tested using one-way ANOVA followed by pairwise comparisons using Tukey's multiple comparison procedure if a significant F test was obtained. Analysis of covariance (ANCOVA) was used to adjust body composition results for comparison across ethnic groups. Before carrying out the ANCOVA, similarity of regression slopes among the ethnic groups was verified by examining the significance of the interaction between the covariate(s) and the group variable. Relationships between body composition measurements and age were investigated by multiple regression analysis controlling for independent variables such as height and weight. Potential interaction terms and non-linear relationships were examined for selected variables. Pearson's correlation coefficients are presented for bivariate linear relationships with age and partial correlation coefficients where adjustment is made for weight and height. Data were analysed using SPSS version 13.0 (SPSS, Inc., Chicago, IL, USA). Results with P < 0·05>

Demographics and you may whole-human anatomy composition

Human body structure properties of sufferers are summarised by the sex and you will ethnicity in Table dos. European men was basically young, taller along with all the way down FM and you can part of BF than just the competitors about other three groups. Western european female had been younger than just Western Indian feminine, and you may were large together with down FM and you will portion of BF than just their equivalents in the almost every other about three groups. The fresh Western Indian men got leg weight and BMC but higher portion of BF compared to European, Maori and you may Pacific dudes. The brand new Western Indian women including met with the highest portion of BF and also the lowest BMC of one's four cultural organizations, if you are their body lbs are below Maori and Pacific women rather than significantly distinct from this new Eu female. Shortly after improvement getting age, peak and you will lbs, Far eastern Indians met with the highest FM, reasonable body weight-ten0 % free mass and you can low BMC of your five cultural teams, when you are Pacific encountered the lower FM and you will higher body weight-100 % free bulk, for both men and women, together with higher BMC for males (Dining table step 3).

Dating anywhere between Body mass index and you can part of surplus fat

Curvilinear relationships between the percentage of BF and BMI for each ethnic group were linearised by logarithmically transforming BMI (Fig. 1)parison of regression equations of the percentage of BF on the logarithm of BMI with age as a covariate and with sex and ethnicity as group variables indicated significant heterogeneity in the slopes of the male and female equations (P < 0·0001).>

Fig. 1 Relationship between the percentage of body fat (BF) and BMI of European (?), Maori (0), Pacific Island (^) and Asian Indian (?) (a) men and (b) women. The linear regressions are: percentage of BF = 117·7 log10(BMI) ? 144·2 (standard error of estimate (SEE) = 5·2 %, r 2 0·61, n 124) for European men (-); percentage of BF = 101·3 log10(BMI) ? 122·0 (SEE = 4·6 %, r 2 0·74, n 109) for Maori men (- - -); percentage of BF = 93·6 log10(BMI) ? 113·6 (SEE = 4·1 %, r 2 0·68, n 104) for Pacific Island men (·····); percentage of BF = 78·6 log10(BMI) ? 79·4 (SEE = 5·0 %, ist es gut, Damen von Philippinen zu datieren r 2 0·52, n 117) for Asian Indian men (-·-·); percentage of BF = 103·5 log10(BMI) ? 109·7 (SEE = 4·8 %, r 2 0·72, n 186) for European women (-); percentage of BF = 74·8 log10(BMI) ? 70·3 (SEE = 3·9 %, r 2 0·72, n 90) for Maori women (---); percentage of BF = 65·2 log10(BMI) ? 57·8 (SEE = 4·1 %, r 2 0·65, n 97) for Pacific Island women (·····); percentage of BF = 71·0 log10(BMI) ? 57·7 (SEE = 4·4 %, r 2 0·60, n 107) for Asian Indian women (-·-·).

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