our integrated services

Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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WE ARE ALSO THE FIRST AGENCY TO BE PERFORMING COMMUNICATION AUDITS IN EAST AFRICA

Meanwhile, the fresh new portion of conservatives stayed tiniest: only five per cent in the 1995, eight per cent into the 2004

Meanwhile, the fresh new portion of conservatives stayed tiniest: only five per cent in the 1995, eight per cent into the 2004

Pew discovered that the fresh new ratio of liberals about national mass media had indeed adult along the prior nine decades, from twenty two % during the 1995 in order to 34 percent from inside the 2004. For local reporters, liberals outnumbered conservatives of the a very nearly one or two-to-one to margin (23 to help you a dozen %).

Pew along with asked reporters to-name an information business one to featured to afford information out-of an especially liberal otherwise particularly conventional direction. Whether it stumbled on a great liberal this new socket, all the federal journalists was in fact stumped. A fifth recommended the latest York Moments was liberal; ABC, CBS, CNN and you will NPR was basically for each and every named by two per cent. One percent regarding journalists said NBC try liberal.

Rather, all the journalistic professional render reflexively liberal approaches to very nearly the matter a pollster can see right now

However, reporters performed discover ideology within you to outlet: “New single development retailer you to affects really journalists because the taking an excellent form of ideological position - sometimes liberal or conservative - is Fox Information Channel,” Pew reported. More than one or two-thirds from federal reporters (69 percent) tagged FNC since the an old-fashioned news organization, accompanied by this new Washington Moments (nine per cent) additionally the Wall structure Roadway Log (8 %).

In the event the media professional was basically brand new pragmatic non-ideologues you to definitely Rather, Jennings and you may Brokaw revealed, one would expect you'll select occasional assistance for many old-fashioned rules positions, regardless of if its total curved had been left off cardiovascular system. However, none of surveys discover that the newest federal media is actually inhabited from the independent thinkers collection liberal and you may traditional positions.

The pollsters discover journalists as a great deal more liberal than just their audience. “Either, your readers plus the journalists simply take diametrically opposite ranks - as with the concern: ‘Are you in support of how Ronald Reagan is actually approaching his business once the President?' Reporters say ‘No' by a two-e margin,” this new Times's David Shaw said at the time.

On the situation once topic, a heightened proportion from reporters find the liberal solution. “Both, the public gorgeousbrides.net nyttig lenke voted extremely on one side of a concern, therefore the papers reporters have been equally separated - since the towards demise penalty concern. Towards several other issues - handgun handle, affirmative-action, ‘withdrawing American financial investments out of South Africa because of their apartheid coverage,' ‘making it possible for girls for an enthusiastic abortion' and you may ‘hiring a member of staff no matter whether he could be a gay otherwise good lesbian,' - both reporters in addition to their readers say ‘Yes,' nevertheless Sure/Zero ong journalists is often bigger as opposed among clients,” Shaw explained.

“In the event that solutions to any or all issues on societal governmental points is combined, the new magazine employees offered ‘liberal' solutions 68 % of time and you will ‘conservative' answers twenty two % of time. Readers considering ‘liberal' responses 43 percent of time and you may ‘conservative' responses 37 per cent of the time - that produces people way less liberal compared to the magazine journalists,” Shaw ended.

The essential exhaustive study of reporters thinking into specific policy things was the poll used from the La Times inside 1985, and that expected several the same questions in order to over 3,000 reporters and writers and you will almost step 3,one hundred thousand members of individuals

While some of concerns presented because of the Moments from inside the 1985 - including soliciting opinions throughout the South African divestment - are not particularly related today, many make use of an equivalent liberal-traditional departments you to characterize today's government. Only if, whenever requested if they favored “bodies services and make decreases regarding earnings gap anywhere between rich and worst,” was this new public's impulse far more liberal than simply regarding the newest force - regardless if thereon concern information employees nevertheless supported the latest liberal position because of the an effective fifty to 39 percent margin. On every other policy matter the changing times inquired about - including abortion, prayer in school, affirmative-action, cover purchasing additionally the death penalty - reporters adopted brand new liberal reputation easier compared to social during the higher. (Come across graph.)

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