our integrated services

Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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WE ARE ALSO THE FIRST AGENCY TO BE PERFORMING COMMUNICATION AUDITS IN EAST AFRICA

Smith, Rc 2005, ‘Migrant subscription just like the a keen instituted techniques: Transnationalization, the official together with additional-territorial carry out from North american country government,’

Smith, Rc 2005, ‘Migrant subscription just like the a keen instituted techniques: Transnationalization, the official together with additional-territorial carry out from North american country government,'

Sheafer T, Shenhav SR, Takens J & van Atteveldt W 2014, ‘Cousin governmental and value proximity in mediated personal diplomacy: The effect out-of county-peak homophily on the global physical stature building,' Governmental Correspondence, 3step 1:step 1, pp. 149-167, DOI: 07

Van Dalen, A beneficial 2012, ‘Architectural prejudice into the get across-national perspective just how political possibilities and you will news media countries influence authorities dominance in news reports,' The All over the world Record off Push/Government, 17(1), pp. 32-55.

White, C & Radic, D 2013, ‘Comparative social diplomacy: Content strategies regarding places during the transition,' Public relations Remark, 40 (3), pp. 459–465.

Zaharna, RS 2011, ‘Relational spheres and also the primacy regarding home-based and you will diaspora publics when you look at the globally social diplomacy,' Papers displayed during the 2011 Around the globe Education Organization Yearly Meeting, Montreal, Canada.

Zhong, X & Lu, J 2013, ‘Societal diplomacy matches social networking: An examination of this new You.S. Embassy's blogs and small-articles,' Publicity Feedback, 39 (5), pp. 542–548.

Vanessa Bravo

Vanessa Bravo, are an associate Professor out of Proper Communication regarding College of Communication of Elon School. She retains a Ph.D. inside Size Telecommunications regarding the College off Fl; an enthusiastic Meters.Good. inside the Mass Interaction regarding the School out-of Florida, in which she was a Fulbright Scholar, and you can a-b.An excellent. inside the Size Correspondence about School away from Costa Rica. Their look focuses primarily on the brand new interaction services and you can around the globe pr procedures you to definitely household governments during the Mexico and Main The united states introduce with their diaspora groups in america. This woman is finding how public relations contribute to make federal identities and also to remain transnational associations ranging from domestic and you will servers countries. During the 2015, she is a teacher Other for the Plank Cardiovascular system to own Perfection publicly Affairs.

This case analysis signifies that in the case of the partnership-building steps used by Mexico to interact the diaspora neighborhood in the the united states, new North american country bodies makes mindful alternatives about how precisely he could be address contact information, we.e. the newest terms they uses to mention on them; the issues Mexico stresses contained in this government-diaspora interaction; in addition to style of dating it tries to generate having its diaspora society (a combination of non-profit/communal and you may transactional/exchange-based) (Bravo & De- Moya 2015; Hon & Grunig 1999). This study in addition to shows the possibility impact out-of changes in good machine nation's Government, in cases like this the united states, might have regarding the societal diplomacy efforts regarding a home authorities, in this instance Mexico, having a strong diaspora community surviving in the new machine country's territory.

In order to physical stature, ergo, is always to get a hold of and then make outstanding specific areas of truth more others (Entman 2004). Often, your choice of frames has no style of purposes, including if the supply of information only picks particular facets of the matter more than someone else and work out interaction better and you may/or higher private (McCarthy, & Dolfsma 2014; Van Dalen 2012). Other times, shaping was strategic together with procedure of number of certain frames over someone else is completed so as out-of promoting a certain view otherwise interpretation about the question, individual otherwise skills (Druckman 2001; Hanggli 2012; Hanggli & Kriesi 2012).

Conclusions

Label and you can that belong. So it physique showcased, in both the brand new static stuff of one's North american country Embassy's web site and you can their advice subsidies, as well as in the social media posts towards the Twitter and you will Fb, the Mexican term should be main to North american country citizens, whatever the country where they live. The North american country government showcased in messaging so it cares throughout the the new diaspora area and this brand new diaspora neighborhood players is worry right back because of the maintaining, when it is happy with their society and you can roots, because of the attending cultural events, when you are strategic lovers for the North american country regulators, because of the investing Mexico, and by enabling their families japanese beautiful women home. In return, the fresh Mexican bodies is ready to protect the liberties about servers country and render good requirements regarding “staying-in-touch” process.

Aid in days of crisis. Mexico is affected by strong earthquakes for the . That the problem resulted in the latest North american country Embassy growing their communications, in both the fresh Embassy website and on social network, about it sheer disaster, guaranteeing diaspora people in the united states to assist in brand new recovery process yourself of the donating money and you may volunteering from the repair procedure. Like, the brand new embassy website has a step-by-action guideline for Mexicans abroad about how to give money for brand new victims of your ).

Remittances

Now, using the technical and you will strategic interaction solutions one to social media programs eg Facebook and you can Facebook promote, and ultizing pr content (to phrase it differently, suggestions subsidies) offered as a consequence of a system away from other sites, the fresh Mexican regulators has been professional-productive oftentimes –and you may reactive in certain someone else– ongoing, and you may intentional about interacting specific messages in order to and you may regarding the its diaspora groups globally, in particular in america.

Embajada de- Mexico en Estados Unidos 2015a, ‘North american country civil rights advisory class in america retains third conference,' media discharge, ,

--2017b, Comunicado: Mexico reafirma durante el Consejo de- Derechos Humanos de los angeles ONU la importancia de- proteger a beneficial los migrantes mexicanos, mass media launch, ,

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