our integrated services

Marketing Strategies

We develop go to marketing strategies that may involve campaigns, ATL and BTL activities, as well as digital media initiatives to maximise ROI.

Content Marketing

Writing copy is a very crucial element of marketing and advertising. We do content creation, writing, curation, as well as placement. Copywriting alongside our strong media relations is reason to why iM360 is leading in Public Relations in East Africa. 

Digital Marketing

In the increasingly digital age, we have online media channels as key strategic elements to increase reach, engagement and sales.

SEO

We optimise your brand to increase the visibility of your services on google. As iM360° is a leading marketing agency in Tanzania and East Africa, we know just which digital keys to use to unlock your brand potential online

Productions

Storytelling has become the talk of town in the world of strategy today. Corporates and organizations in Tanzania are depending on video content, animations, photographs, and music to tell their stories to stakeholders, clients and the public.

Graphic Design

Our team comprises external as well as in-house full-stack graphic designers that are ready to take your brand to an exciting level of creativity and impact.

Analytics
We use tools such as IPSOS, META and others to manage activities and measure the progress of marketing executions to get real-time values and reports for customer engagement with the company or its published content.
Internet of things

Technology is a critical aspect of our operations and management to ensure synergy with client to exceed expectations as well as manage activities seemlessly

PUBLIC RELATIONS

An aspect where most strategies converge, PR means a lot to the clients of iM360°, who intend to connect, educate, and influence their target audience. To unlock brand potential in Tanzania, it is usually best to engage Marketing with Public Relations. 
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WE ARE ALSO THE FIRST AGENCY TO BE PERFORMING COMMUNICATION AUDITS IN EAST AFRICA

The newest Tampa Bay software will make internet dating so much more real — nevertheless’s difficult

The newest Tampa Bay software will make internet dating so much more real — nevertheless’s difficult

Weaver Relationships, and that debuted in your area during the early June, claims they uses a formula to suit people considering core beliefs important for enough time-identity relationship. Including politics, religion, monetary specifications and you will mental personalities, according to the app's maker, Mara Rudolph.

Users may then mark which of the needs regarding anybody else with the application try “warning flags” and you will pure “bargain breakers.”

But it is no simple accomplishment to begin with another dating app providers because of so many heavyweights fighting for singles' hearts.

During the last several years possess seen a wave of well-known apps pop up as well as Count, Tinder and you can Bumble. There are even specific niche of these available to you hooking up individuals with comparable politics and the ones with the same religion.

To take action, Weaver Dating is targeting performing a house ft regarding Tampa Bay area just after unable to launch around the world a year ago, Rudolph told you. With little to no capital, she is wishing to use the grapevine to construct a love on region's area out-of singles just before broadening elsewhere.

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When a user downloads Weaver Relationship, it submit a beneficial twenty-six-concern survey toward “Pillar” items and exactly what answers they're ok with other unmarried responding.

They requires whether or not they believe in a top electricity, how politically productive they are, if they require youngsters and you can exactly what its thoughts from wedding is actually. For each question has throughout the four responses to pick from. Rudolph told you she talked which have relationship advantages and you will divorce proceedings attorneys in order to generate the questions, and you can told you financing are a huge situation which leads to many divorces.

The fresh part to the loans doesn't ask how much wealth folks have, but instead their connection with money and you may debt within everyday choices.

Users can then mark which solutions could be a red-flag or deal breaker. An algorithm after that connects people who have more similar responses. If someone replied with what several other single experienced a warning sign, its profile would be pushed back into the waiting line. Once they responded which have a package breaker, they will be pushed further back.

As to the reasons Tampa very first?

”Most people believe that they can build a profitable dating application. And thus obviously, there are lots of music . it generates it simply that much more challenging to raise money,” she said.

Just after not having enough investment, Rudolph said she released a plea into AngelList, an online site connecting investors that have business creators. That's how she found Matthew Spaulding, a beneficial Tampa Bay indigenous and you can business owner who has into the a lengthy-title relationships and you will is in search of enabling others discover something eg he'd. He inserted on to be the app's master technology manager.

It had been Spaulding's idea so you can release in your area first just like the he has links right here while the part has an ever-increasing company website quantity of more youthful masters. The fresh new software links anyone within this a great 60-kilometer radius out-of Tampa's town limits, Rudolph told you.

Just like the cost savings tightens and you can buyers are more careful, Spaulding said they're going “old-school.” Income includes looking any stage where they can talk about the application, leaving leaflets within the coffee houses and you will upload into the social networking.

“We're going to show out we can get users to sign-up and get successful instead of buyer money,” Spaulding said. “And then once that occurs, we might possibly be far more fascinating in order to investors.”

Tackling relationship application fatigue

Weaver Matchmaking only suggests pages about three profiles twenty four hours free of charge. Pages can buy “gold coins” to see more pages otherwise get more gold coins free-of-charge because of the referring friends toward application.

“This prompts extremely intentional relationship,” Rudolph said. “When planning on taking its time and energy to in reality including search through the profiles and you can think about it and never make an instant snap choice.”

More than a 3rd out of users state matchmaking software establish too many selections, considering a great 2022 Pew Lookup Center survey. The research also located regarding the 30% off people used a matchmaking application, but 10% from people into the a love told you they found their spouse otherwise lover on the internet.

“We don't would these addictive items that the such programs would today. For individuals who gamble almost any mobile games, he has ways bringing you to get back once more and you can over repeatedly,” Spaulding said.

“You never know any single thing regarding the individual. You simply comprehend the visualize and you swipe left or right,” Spaulding told you. “People are delivering fed up with the brand new superficiality of it.”

Kathryn Coduto, secretary teacher out-of news science on Boston College and matchmaking software researcher, told you it's wise out-of Weaver to focus on a specific urban area.

In case anyone is found on you to definitely dating application, they've been likely on the anybody else, she said. It makes it difficult getting singles to flee frustration of on the internet dating.

Weaver's Rudolph told you they aspire to see through the fresh stigma very locations instance Tampa face, where locals thought their home is the terrible at this point for the.

“In a nutshell that there's single people everywhere,” Rudolph said. “No matter what the town is renowned for stereotypically, they might be always indeed there and they're always variety of battling.”

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